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Avatars

How can we use Avatars to enhance the effectiveness of our public relations campaigns? Join the discussion here!

Corporate Reputation Management

Discuss tools and strategies to measure the business impact of corporate communications programs. How do you measure the effectiveness of reputation management as it relates to a company's bottom line?

Is Social Media for Everyone?

Does social media truly reach the wide audiences that public relations professionals assume? How does new media effect and influence the vast majority of consumers?

Finding a Job Abroad

Interested in moving overseas? Have you made this move before? Discuss some of the issues and problems that arise when trying to move your career to a different country and culture.

Heard Around the Web

Why PR Does Not Work

Guy Kawasaki discusses his "Top Ten" reasons that public relations campaigns don't deliver for the client.

Take the B.S. Out of Business Blogging

Brian Solis discusses common problems with corporte blogs. What do you think about his views? Start a discussion in the FORUMS

Is Your Workplace Prepared?

This DBK Public Relations article discusses ways, in the wake of the recent Virginia Tech slayings, to ensure that your office enviromnent stays free of violence and tradgedy.

Communication Tips for the Interim CEO

The article discusses five things interim executives can do to make the most out of a bad situation.

10 Predictions to Help Define the Social Media Revolution

This article by Richard Stacy is a "non-techy’s attempt to start to galvanize thinking about the practical implications of what people in the business and marketing world are going to have to do adjust to the new world of social media."

Quiet Light Media Company